Getting started with content marketing can seem like a simple matter of creating some great content, pushing it out to your target audience and waiting for the clicks. Taps. Applause. Connections. All too often this is how content marketing begins.
Expectations are high. The content is good. Why are the results so disappointing?
Successful content marketing starts with a great team.
Learn about the key roles in a content marketing team
Discover how each role builds a successful marketing team
Involve the entire organiaation in the content journey